When in doubt, pray.
December 10 2012
Understanding cross-channel marketing http://t.co/6HtCFaTp via @martinjonesaz
December 10, 2012
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Understanding cross-channel marketing | Cox BLUE
The online marketplace is becoming an increasingly multi-channeled enterprise. This has improved online merchants' abilities to reach new customers and provide deeper service, but it has also made tracking marketing success much more difficult. Gone are the days where an effective ad typically leads to a sale.
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