When in doubt, pray.
While most are celebrating their respective holiday, I'm going to be testing out Overblog. At first glance, it appears to be a very complex way to feed your social media and blog posts into a single venue. This has been tried in the past but so far none...
The GWB era was one where hope was pretty low. That is, at least, the perception. According to a new WaPo-ABC poll, hope for 2013 is lower than it's been since before the turn of the millenium with only 38% of independents and 18% of Republicans claiming...
It's an interesting question. There is so much attention paid to the environmental impact, the political ramifications of reducing our Middle East oil dependency, and the costs associated with funding solar vehicle projects that we often forget one of...
In this presentation at the Digital Marketing Strategies Conference in Napa Valley, KPA's JD Rucker talks local, mobile, and social well before many other experts in the industry. Where are you today? Where would you have been today had you started listening...
From September 5-8, the aggressive dealerships in the automotive industry will descend on the Aria in Las Vegas for AutoCon 2012. JD Rucker from KPA Internet Marketing discusses why it's so important to participate in this premier automotive event. Visit...
Facebook is known as a branding tool as well as a strong venue through which to contend with customer concerns and help retain more of them. For those in retail businesses such as car dealers, it can also be an excellent venue to actually increase sales....
Google+ grew faster in the beginning than any other social network in history (yes, even Facebook). While it still has a long way to go, the opening of Google+ pages for businesses means one thing - be an early adopter. This video by JD Rucker of TK Carsites...
Once you've found the local influencers on Twitter, now it's time to figure out how to engage with them. Car dealers have an opportunity to build real brand ambassadors by talking to the right people. Here, JD Rucker discusses how this can help you attain...
It isn't always what you say, but what others say about you that makes social media so powerful. Unfortunately (or fortunately, depending on your point of view) people do not always have the same "voice" on social media, which means that savvy dealers...
The most important part of the search engines' algorithm is link building. As dealers focus more on automotive SEO, it becomes important for them to learn techniques to be able to help themselves. JD Rucker and TK Carsites put together this quick video...
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