When in doubt, pray.
November 26 2012
Take the guesswork out of marketing your business with Facebook’s new conversion tool http://t.co/MfjajpTh via @martinjonesaz
November 26, 2012
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Take the guesswork out of marketing your business with Facebook's new conversion tool | Cox BLUE
One of the hardest aspects of running a successful marketing campaign is identifying which components of it actually led to converted leads. If you roll out an effort to increase sales that includes several channels - email promotions, viral marketing and traditional mail, for example - it is extremely difficult to know which of those efforts actually had the largest direct effect on sales.
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