When in doubt, pray.
November 2 2012
Google Declares Existing Web Metrics Obsolete http://t.co/EKC0v10n v/ @admcommunity
November 03, 2012
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The 2012 Google Analytics Summit theme is " Next Generation Measurement ", and considering the bombshell Google dropped on day 1, it couldn't be more fitting. Google Analytics is set to make a seismic change to its very core, shifting from sessions to users.
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