When in doubt, pray.
November 9 2012
Focus on Total Conversions, Not Conversion Rate http://t.co/IyXy5zqJ
November 09, 2012
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Focus on Total Conversions, Not Conversion Rate - Auto Dealer People
There's a big, fat lie in the automotive industry that has been circulating for years. The idea that many hold onto is that conversion rate is the most important number when trying to determine the quality of a website. This couldn't be further from the truth.
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