When in doubt, pray.
November 9 2012
Are you marketing the Brands within your Brand? http://t.co/ep0mCuG4 v/ @admcommunity @jrleslie
November 09, 2012
/http%3A%2F%2Fapi.ning.com%3A80%2Ffiles%2FZBOwBfofLREtKQ6yxM6NZd--Pb6RXfnQegPdz1d8m94913OyhzLa9snCj9vuCkc-%2AaQ%2ABro4PEAv3AZjN6j51DLT8K9IWsAB%2Fpepsi.jpg)
The Question: What do Pepsi, Mountain Dew, Sierra Mist, SoBe, AMP Energy Drink, Propel, Mug, and Aquafina have in common with your Sales Team? The answer: They are all Brands within a Brand! It doesn't matter to PepsiCo, the parent company, whether your Sales Manager grabs a Mountain Dew or an AMP Energy drink on their way to the dealership.